Discovering how data might help school leaders guide teaching and learning.
Who and what?
Customers at our schools had started telling us they wanted more data from the Firefly Learning platform to make decisions at a leadership level. So a product manager and I set about researching this further; who are school leaders, and what sort of decisions do they need to be making?
I organised interviews with school leaders across the country to understand their responsibilities within the school, and reveal some their current pain points.
We started to see some patterns in the stories the school leaders were telling us and began to form a vision of a potential product that could help them. I designed a microsite to represent this vision and included a sign-up form to gauge the appetite for a product like this, and help us understand whether this could be a viable product to create.
When we saw the sign-ups coming in I ran a few workshops with people around the company. I included people from all round the business: developers, product marketing, and customer-facing representatives, to make sure everyone’s expertise was represented in the creative process. You can read more about how I facilitated one of these workshops here.
We came out of these workshops with 80 ideas, which was fantastic! The product manager and I did some prioritisation work to place them on an effort/value matrix. As this project is ongoing, the next step will be to validate these ideas. I intend to show some basic prototypes to school leaders and get their feedback, and that will help inform us how to improve our ideas.